The trap of the growing agency

Most studios follow the same arc. A few great projects lead to more clients, more clients lead to more hires, and before long the people who won the work are managing the people who do it. Quality quietly drifts.

Senior hands on every brief

We cap the studio at a size where every project is led by a director from first workshop to launch. It means we say no more often — and that our clients always know exactly who is designing their brand.

Small doesn’t mean slow. With fewer handovers, decisions happen in the room, and work moves faster than it ever did at larger shops.